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Whatever is best for you, but whatever you choose you must stick to it!
Regular blogging is the key. You will get result more quickly if you blog weekly rather than monthly, but whatever you choose you MUST stick to it.
Why do I need to blog regularly?
It is all about Google expecting your content. It’s a bit like your social media accounts, if you stop blogging Google won’t take away your “reach”, but it just doesn’t increase your ranking. By being predictable Google sees you as a reliable website and will send more people to you. In Googles eyes you are updating your website with the latest content regularly. Therefore, they should send people to you for the latest information.
What if I stop?
We don’t know how many weeks / months’ worth of blogs it will take for Google to start to notice your website and increase your rankings. But what we do know is that if you start to miss expected content the timer returns to 0. Again, we don’t know how many you can miss before this happens; it all depends on what industry you are in. But another thing we know is how powerful Google can be for your business, so is it worth missing any?
How can a good Google ranking help my business?
The best type of lead you can get online is an organic Google lead. This is when someone searches for your industry online and finds your website. Why is this the best type of online lead? Because the person has actually searched for what you have to offer, they are actively looking to buy what you have.
They haven’t seen an ad, or social media post that has promoted them that they might want your service, they want it right now.
How long will I need to blog for before I see a difference?
If you blog once a week for 6-12 months you should start to see a difference. If you blog once a month you are looking at 12 months before you start to see a difference. These are very broad timeframes because it all depends on the industry you are in and how competitive your keywords are. But from my experience this is a very good guess!
It might seem like it is going to take a very long time before you see any pay off. BUT the pay off is worth it. Most people give up before they start to notice any difference and the frustrating thing is, they will never know how close they were to succeeding! A high ranking on Google can make your business. Don’t leave money on the table every month because Google doesn’t know you are THE EXPERT.
Don’t know where to start with Blogging?
Maybe you’re thinking this all sounds amazing, and you want to blog, but just have no idea where to start?
Don’t worry I’ve got you covered! Just sign up to my FREE blog planning mini course that will take you through planning your blogs for the next 12 months. It takes you step by step through everything my clients and I do to plan our blogs and get our content created in just 2 hours a month.
Click the link below, add your name and email address and get started planning your blogs today!
https://kellys-webdesigns.com/making-blogging-easier/
If you need any help along the way, just drop me an email, I’m here to help! Let’s get those blogs planned!
Let me know!
Thank you for reading this week’s blog – When Should You Blog? Pop over to my Facebook Group and let me know your plan!
Until next time, happiness is fleeting, strive for contentment. Gowns on!
Kelly (Your WordPress Queen) x
Kellys Web Designs - 07894 112 567
p.s If you haven’t joined my Facebook group – The Dressing Gown Guild, head on over for more business, web design tips and lots of fun.